As the Graphic Designer and Digital Marketing Specialist for Blast Cleaning Technologies, I played a key role in elevating the company’s brand within the industrial manufacturing sector. My work involved refreshing and unifying brand assets across platforms, creating impactful marketing collateral, and developing targeted paid digital campaigns that resonated with their niche audience.

Through strategic design and consistent messaging, I helped modernize the company’s image while maintaining the trust and credibility they’ve built in the shot blast equipment industry. From print advertisements and trade show materials to paid digital ads and product visuals, each piece was crafted to reflect BCT’s commitment to innovation, quality, and customer service.

Blast cleaning Technologies

graphic design, digital marketing

SOCIAL MEDIA

I manage BCT’s social media by developing monthly content calendars and analyzing performance data to drive engagement and growth. I create original graphics and targeted campaigns that communicate complex technical ideas clearly while strengthening brand identity. I use gifs and motion graphics to make content more engaging and shareable across platforms.

Recently, I’ve focused on showcasing BCT’s innovative TwistLOK™ e-wheel technology, turning this advanced manufacturing feature into compelling digital storytelling.

PRINT AD

PLACEMENTS

My print ads for BCT leverage bold, industrial-inspired visuals to highlight the brand’s manufacturing expertise. By pairing striking imagery with concise messaging, the ads create a powerful impact that quickly communicates essential product details.

Additionally, I integrated QR codes, where feasible, to bridge print and digital, enabling engagement tracking and deeper audience insight.

DIGITAL AD

PLACEMENTS

At BCT, I develop the creative for their programmatic ad campaigns aimed at educating and engaging viewers within seconds across targeted digital platforms. Each piece is designed to spark interest quickly while communicating key product information clearly and efficiently.

One recent campaign generated 123 clicks in 30 days with a 0.25% click-through rate ( more than double the 0.10% national average) demonstrating the effectiveness of combining thoughtful design with strategic targeting.

TRADESHOW

SIGNAGE AND DECALS

For BCT’s trade shows this year, I designed large-scale signage and custom decals that transformed the look and feel of their booth. By introducing bold visuals, clear messaging, and a more cohesive brand presence, the new designs elevated their space from functional to fully immersive.

The updated signage not only enhanced visibility on the show floor but also sparked higher engagement and stronger conversations with potential clients—revolutionizing how BCT shows up in-person to represent their products and expertise.

In addition to BCT’s standard trade show signage, I designed a full wrap-around decal for their first-ever interactive wall. This large-scale installation served as both a visual anchor and a hands-on engagement tool, allowing visitors to explore product components and learn more about BCT’s offerings in an immersive way.

The design unified technical information with bold, brand-forward visuals—transforming a blank wall into an interactive experience that captured attention, encouraged exploration, and elevated the overall booth presence.

ADDITIONAL SIGNAGE

ADDITIONAL DESIGN

Packing Cards for Shipping Orders

YouTube Banner

Tri-Fold Brochure (front)

Web Page Hero Graphic

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